Keeping Your Business Afloat During Natural Disasters

August 25 marked the beginning of Hurricane Harvey’s rampage across Texas, with cultural and business metropolis Houston finding itself in the eye of storm. A week later, hope is kept alive by the strong people of Texas and Louisiana as the danger slowly subsides, and the full extent of the damage is yet to be assessed, but one grim reality is evident — with over 30,000 displaced people and economic losses in the hundred billions, Hurricane Harvey is, beyond a shadow of doubt, one of the most devastating natural disasters in American history.

Such tragic events change the lives of many, both directly and indirectly. They are also an unfortunate, but valuable reminder that you need to take certain precautions to keep yourself and your trade protected as best you can — especially if the lifeline of your business relies on online presence and hosting. This is why we decided to write an article on how to preserve your websites and equipment, and get the best level of security and reliability possible before, during and after a natural disaster.

A Strategic Location

The main culprit for the heavy economic losses in the aftermath of Hurricane Harvey is not the hurricane itself. The resulting floods from overflowing rivers are estimated to have a much more negative impact than the storm’s winds — this is further exacerbated by the pooling of saltwater from oceans, which corrodes wires and electronics and inflicts serious damage to existing infrastructure. Floods affect all types of buildings and render many services unusable for long periods of time. Homes and small offices take the brunt of the damage, as they are the most susceptible.

If your hosting is located in a region prone to natural disasters, ensuring a strategically-placed location built to withstand the storm is crucial for your website and equipment’s continued operation. At QuadraNet, we understand this need and we strive to deliver and improve on our service — our facilities are positioned with disaster aversion in mind. We also offer a tour, so you can see for yourself what we are working with and what we can offer you.

Variety in Facilities

Although everybody wishes they could predict and influence natural disasters, some things are beyond our reach in this world. The outcome of a natural disaster, no matter what kind, can be much more severe than originally estimated. In Harvey’s case, initial estimates on economic damage were around $10 billion — now, a figure in the $150 billion ballpark seems very plausible. Regardless of how impenetrable a data center is, it can easily prove to be powerless before a massive storm. There is also the issue of infrastructure dependency — even if it withstands a disaster, the surrounding infrastructure may be damaged to the point where it affects the uptime of servers and other equipment.

Service providers that are well-prepared to deal with natural disasters offer variety in their locations. QuadraNet’s facilities span across the United States, with 7 premium locations for your hosting needs:

  • Los Angeles Downtown
  • Los Angeles Century
  • Dallas, TX
  • Miami, FL
  • Atlanta, GA
  • Chicago, IL
  • Secaucus, NJ

Redundant Safeguards and Disaster Recovery

One thing you do not want to do when disaster strikes is thinking of ways to preserve your website on the spot. Taking a proactive approach is vital in many aspects of business, but the area where it matters most is keeping the online end of your services safe from an irreversible outcome. Furthermore, you want to have the option of recovering whatever structural losses your business suffers after the storm passes — that means choosing the hosting services of a provider that provides a disaster recovery suite.

Backing up your server data in multiple locations is integral to the survival of your business’ online presence, among other actions. In the case of large-scale disasters such as Hurricane Harvey, counting on your provider’s ability to implement a disaster recovery plan is also invaluable. You get all of that with QuadraNet’s dedicated servers and colocation services — we will help you with backup servers and give you pointers on other redundant safeguards you can utilize. We will also work alongside you to restore your important data in the event you have suffered any losses. Our experts are ready to answer your questions and any other inquiries you might have, 24/7 and 365 days a year.

Be the Ray of Sunshine After the Storm

Hurricane Harvey may turn out to be the most devastating natural disasters to make landfall in the United States since Hurricane Katrina. Our thoughts are with those affected — we wish a full and speedy recovery to the injured, and a quick and effective resolution to those who lost their homes and businesses in the storm and resulting floods. We believe in the strong will and unfaltering spirit of the people of Texas and Louisiana, but we would also like to implore those currently reading to donate to the victims of Hurricane Harvey. Natural disasters may be inexorable and capable of indiscriminate havoc, but it is compassion and the collective gesture of extending a helping hand that help rebuild what was lost.

You can make a difference by donating to the American Red Cross and other established institutions. Click the following link for a full list of reputable organizations active in disaster that are currently assisting with Hurricane Harvey.